Still Gaga for Gaga...

Lady Gaga for Viva Glam

Photo By Courtesy Photo

STILL GAGA FOR GAGA: MAC Cosmetics has signed Lady Gaga on for a second year as the spokeswoman for its Viva Glam campaign. Gaga teamed up with Cyndi Lauper for the 2010 campaign, which launched earlier this year. The company said the Gaga-Lauper campaign was the most successful ever for the MAC AIDS Fund, which has raised more than $190 million for the cause since its founding in 1994. For her solo turn in 2011, Gaga was shot by Nick Knight and styled by Nicola Formichetti.

— Julie Naughton

SOURCE: http://www.wwd.com/eyescoop/fashion-memopad#/article/media-news/fashion-memopad/still-gaga-for-gaga-handing-over-guccis-playground-3399502?page=1